High-Volume Solutions for Enterprise Initiatives

Acxiom’s Marketing-Database Services

For some of the world’s largest direct marketers, Acxiom is unparalleled in the ability to deliver complex systems built from market-tested standard components and customised to meet specific business requirements. These client-specific solutions span the full range of volumes, service and performance requirements, many handling billions of input records and can include batch and online access for real-time customer applications, accessible to support front-office customer and information management applications.

Leveraging expertise earned with more than 35 years of experience, Acxiom creates and manages some of the largest marketing databases in the world. Acxiom optimises these marketing-database solutions to handle significant user requirements for campaign management, analytics, reporting and online transaction processing to ensure best-of-class performance.