Not for Profit

In today’s challenging economic climate, not-for-profit organisations face rising administrative costs and increased competition for donor contributions. It is difficult to pinpoint donors of high value, increase income from current supporters and eliminate uncontactable, low-response prospects from campaigns.

To help achieve better conversion rates, Acxiom’s specific marketing and information management solutions support all donor acquisition and retention activity.

Acxiom’s products and services will help you improve your ability to contact and reconnect with your supporters.

Increase the profitability of your existing donors and pinpoint similar, high-value prospects
Identify existing donor characteristics and behaviours
Build a model of fresh prospects that ‘look like’ your best donors
Apply proven analytical techniques to remove the element of estimation from list selection
Highlight previously overlooked or unknown market segments

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To learn more about Acxiom's Solutions for the Not-for-Profit industry, download our latest Fact Sheet.

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SOLUTION FINDER

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Contact Us

Speak with our Not for Profit industry specialist by contacting us:

Call 1300 ACXIOM (1300 229 466) in Australia
or +64 9 337 0521 in New Zealand
Email infoau@acxiom.com in Australia
or infonz@acxiom.com in New Zealand

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An Acxiom Case Study: Insight Gives Greater Appeal
Discover how Fred Hollows Foundation New Zealand increased direct mail response rates, and ideally securing respondents who would continue to donate on a long-term basis.

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Acxiom's Donor Insights Report provides valuable information to help not-for-profit organisations better understand their market segments, identify potential new supporters and focus marketing resources where they will achieve the best results.

Acxiom's Donor Insights Report is now available to download.

> Download PDF